Reloads

This report shows what pages visitors hit the browser's 'Reload' or 'Refresh' button the most.

When a Web page loads too slowly, visitors may attempt to reload the page.  A high number of reloads could indicate a connectivity or capacity problem with your server, or your pages are too large.

Terms Used on Report:

Reloads

Also referred to as a 'Unique Visitor'.  By default, this value represents a visitor that comes to your site for the first time in a day.  All subsequest visits during the day by the visitor are not considered unique.

The definition of a visitor can be customized.  You can set a custom period of inactivity that will cause the next access of the visitor to be considered a new visit.  The visit definition screen can be found on the 'Setup' menu.

This differs from a page view or hit in that a single visitor can have one visit per day but many page views during a visit.